We've entered the new
era of B2C marketing

Exceed customer expectations while the competition drags its heels.

No matter your business, we’ve got you covered

  • Integrate with top ecommerce connectors and track your ROI
  • Utilize AI-driven product recommendations to drive sales
  • Take shoppers on a purchase journey, reaching out across channels
  • Create powerful programs to increase customer retention

Integrations for all purpose

Shopify Plus
Salesforce sales cloud
Microsoft Dynamics CRM

Your essential B2C tools

Create engaging conversations across every customer touchpoint

Connect customer experiences

Connect customer experiences with b2c automation

Maximize every engagement with personalized cross-channel messages.

  • Build simple or intelligent automation programs in minutes
  • Automate your communications: email, SMS, push, and digital ads
  • Enhance the customer journey with behavior-triggered communications
  • Delight customers with relevancy, from abandoned cart messages to birthday wishes
  • 30 free templates available for every Engagement Cloud user

Conversion starts with beautiful email

Connect customer experiences for b2c email with engagement cloud

Hook customers in the inbox with compelling promotions and rich content. 

  • Design stunning email in minutes with our drag-and-drop tool
  • Ensure every email is optimized for mobile devices
  • Save time by automating your entire email program
  • Include hyper-personalized product recommendations in email
  • Pick a free template or work with us to create your own bespoke design.

Unlock contact-level insight

Using customer profiles for b2c marketing

Everything you need to know about your customers, in one place.

  • Sync your online and offline data to create the ultimate single customer view
  • Capture and store marketing preference data and consent types
  • Use order and web insight to add some context to your messages  
  • Target customers based on RFM or engagement scores
  • Utilize profile data to enrol your contacts onto specific programs 

Soaring engagement made easy

Use personalization tools to create memorable customer experiences with Engagement Cloud

Use personalization tools to create memorable customer experiences.

  • Include dynamic content in email as a relevancy prompt 
  • Drive unique engagements that compel customers to act 
  • Surface personalized product recommendations in email and web 
  • Populate emails with abandoned cart or browse items
  • Wow customers with personalized content using liquid script 

Solutions fit for purpose

Partner logos

Our select partnerships are bound by powerful technology.

  • We partner with the best and brightest to help you get going faster
  • Our world-class integrations include Magento and Shopify
  • Supercharge your engagements with personalization partners
  • Sync customer, order, and product data to maximize your ROI
  • Scale quickly and convert more with our approved app extensions

Engagement Cloud: scale your growth opportunities

Unlock quicker wins, lifetime loyalty, and lasting customer satisfaction

Create memorable experiences

Convert more with automation

Generate sticky customers

Long-term growth and success

Loved and used by over 2,000 B2C brands

Dont be a copywronger cheatsheet

Don't be a copywronger!

5 tips to help you write better marketing emails.

Convert your social followers into email subscribers

Convert your social followers into email subscribers

5 social media tactics to grow your mailing list.

3 steps to selling more with product recommendations

3 steps to selling more with product recommendations

Bolster your conversions, revenue and AOV.

Hitting the Mark benchmark report

This year the report offers insight into the email marketing strategy of 100 brands, across six different sectors and three continents.

Get your copy of Hitting the Mark 2018 - 255 pages of essential email marketing insight and analysis into global brands including Apple, Joseph Joseph, and IKEA - to see who is using email to its full potential, and who is still leaving money on the table.

Download your copy
dotdigital Summit 2019

The 2019 dotdigital Summit took place at Tobacco Dock, London on Wednesday 20th March. 

Over 1,500 marketers were in attendance to see talks from the likes of Tim Harford OBE, Karina Hollekim, Chloe Thomas, Richard Shotton, and the closing celebrity keynote, Nile Rodgers. 

For those of you who were there, and for those of you who weren't, we've put some of the highlights together in the dotdigital Summit 2019 Roundup. 

Get the Roundup

Watch a quick demo

See a 3 minute video showcasing Engagement Cloud's intelligent features

Book a demo


Discover the data-driven features that will empower your teams to engage customers at scale.