Build a B2B commerce experience buyers actually want to use

Here’s the reality: B2B buyers want the same fuss-free digital experience they get everywhere else. They expect quick access to their pricing, real-time stock updates, and the freedom to order on their schedule. No calls, no email back-and-forth. Meanwhile, teams like yours are caught in the grind chasing quote responses, updating pricing, and fielding inventory questions that slow business down. Sound familiar? You’re not alone.

In this session, we’ll show you how Shopify B2B, Shero Commerce, and Dotdigital join forces to give your buyers the self-serve, seamless experience they expect, without blowing your budget or side-lining your sales team.

You’ll take away:

• Ways to connect your tech, even across multiple platforms so buyers always see their negotiated prices, live inventory, and custom recommendations.
• Tips for making big, complex catalogs easy to browse, no matter your SKU count. Quick setups for roles, permissions, and approval workflows that make life simple for everyone.
• A playbook for automating the busywork such as back-in-stock alerts, reorder reminders, smarter cart recovery, so your team wins back hours.

This is hands-on, straight-talking advice from marketers for marketers. Register today for practical steps, proven solutions, and real wins for your business.