Artificial Intelligence (AI)
Grow your brand with the power of AI-driven technology. Make smarter decisions about who to target, with what product, and when.
Inform product recommendations with better product descriptions
AI tools that find, extract, and classify product information automatically
dotdigital Engagement Cloud has AI functionality embedded within its commerce intelligence tool. Merchants can enrich their product data with the click of a button, and target customers with more suitable product recommendations. Tag generation within the platform scans and process images in a flash. You can generate tags such as color, garment type, gender, and style with unbeatable accuracy. Analyzing product images and creating accurate tags means you can segment recommendations more effectively. Filter product recommendations based on color or material, for example. You can even recycle meta tags on your website pages to use in product details and recommendation filters.
Get them at the right time with send time optimization
Our self-learning tool optimizes send times for when contacts are likelier to open
We’re conscious that people – your customers – run on different time. You can use our send time optimization tool to engage customers in their individual moments, at a time that works best for them. Then scale it. Boost your global relevance without any hiccups. Send time optimization helps you master every time zone in minimal time. Send time optimization works perfect for dynamic content, too. Send the right content at exactly the right time. Automate personalized product notifications when your customers are sure to notice. And don’t forget to report on performance. Track the ROI from your optimized campaigns to view, analyze, and share the metrics that matter – all from dotdigital Engagement Cloud’s reporting feature.