Make a difference
to your cause
Build supporter journeys, inspire your volunteers, and encourage people to donate. All through Engagement Cloud.
Join the brands leading innovation in your industry
Helping to progress your mission
Engagement Cloud: drive smart automations for results that matter
- Reach supporters on email, SMS, and web
- Use data from ecommerce and CRM integrations
- Automate donor notifications and event alerts
- Re-engage dormant supporters using display ads
- Track your engagement throughout the donor journey
- Deliver seamless experiences across multiple channels
- Dedicated account management to help you grow
- Record consent and stay GDPR-compliant
Convert
more with
automation
Generate
long-term
funding
Deliver
unforgettable
experiences
Inspire
lifetime
loyalty
Engagement Cloud keeps you on track
Master every channel and create experiences that stick with people forever
Dominate the inbox
Make your voice heard and engage your audience with email:
- Use marketing preferences to deliver relevant campaigns
- Show different fundraising events and donation options with dynamic content
- Build emails in minutes with EasyEditor, then test how they look in the inbox
- Create and save templates for your different campaigns
Direct reach guaranteed
Make sure important updates are read immediately using SMS:
- Send must-have details for marathons and volunteer days
- Confirm gift-giving and direct-debit payments directly with donors
- Inform supporters on how their donations make a difference
- Communicate meeting points for any pre-booked fundraising activities
Hand-hold on mobile
Drive actions and retain support using push to deliver essential information:
- Alert marathon runners of their start time and meeting point in app
- Motivate supporters with encouraging push notifications
- Deliver time-critical information, such as event countdowns
- Promote your charitable activities as and when they happen
Reach social audiences
Motivate support on social channels with 1-2-1 conversations:
- Answer customer service questions in a flash
- Assist people with event- or activity-based queries
- Deliver information via Facebook Messenger
- Provide ongoing support for donors and fundraisers
Target with relevancy
Bring your supporters back using display and re-targeting ads:
- Re-target abandoned browsers and encourage them to donate online
- Promote location-specific events based on browsing history
- Actively target previous activity participants, such as marathon runners
- Use lists to exclude any audiences who you don’t want to see your ads
We'll help you sprint to success
Engagement Cloud's intelligent and intuitive tools make long-winded tasks simple
Master lifecycle marketing
Work smarter, not harder, by utilizing powerful automated marketing features:
- Automate transactions such as donation receipts and event confirmations
- Enroll supporters onto automation programs designed to help them reach their fundraising goals
- Send pre- and post-activity updates
- 30 pre-built programs make setting up campaigns easy
Get the right person, every time
Keep your communications relevant and drive conversions in the process:
- Segment based on whether supporters have reached their donation goal or not
- Know who likes running marathons and who likes organizing bake sales
- Sync CRM data to deliver hyper-relevant content that spurs people to act
- Prompt unengaged supporters to start another fundraising campaign
Campaigns as unique as your supporters
Drive your support base into action using intelligent personalization:
- Use dynamic content to send messages based on fundraising preferences
- Capture web behavior to maximize donations and fuel fundraising intent
- Understand what supporters care about and use this to personalize
- Deliver 1-2-1 content using advanced liquid script
Boost performance by optimizing every send
Know what works and what doesn’t so every campaign hits the mark:
- Track links to uncover what causes people care about
- Discover what time and day sends get the most opens
- Tag campaigns to produce reports on specific causes or activity types
- View Google Analytics reports from every campaign overview page
Keep your eyes on the finish line
Free nonprofit-related resources to help you drive results
Empower your cause today
Schedule a one-to-one platform demo to learn more about Engagement Cloud
