September 2022

Navigating uncertainty with data you can rely on

With an abundance of data available, marketers need expert tools to analyze it and uncover high-impact opportunities. This release lets you find those quick-wins through intuitive reporting and data analytics.

Consolidated analytics and advanced attribution

Always-on decision making

Cross-account analytics for email and SMS, plus advanced revenue attribution shine a light on your marketing performance.

Dotdigital’s suite of consolidated analytics allows you to easily identify where you’re hitting the mark, and see any areas that need attention.

Back-in-stock for Shopify

Let customers take the lead

Turn customer interaction into action with back-in-stock notifications. Stock issues continue to be a problem for many businesses; back-in-stock notifications let retailers land quick-wins as soon as stock levels are replenished.

Retargeting ad efficiency

Improved Facebook and Google audiences builder

Maximize ad spend by only retargeting customers who are yet to convert. This release allows you to easily edit your paid retargeting ad campaigns to ensure you’re not wasting spend on past-purchasers.

Integrations for Yotpo and Trustpilot

Spotlight on your success

Use customer reviews to shout about your success stories and show new customers all there is to love about your brand.

New integrations with Yotpo and Trustpilot, plus our existing integration, puts loyalists and brand champions on loudspeaker.