SMS marketing
SMS marketing is the ultimate tactic to help you cut through the noise and land with impact. Adding SMS to your marketing channels helps you deliver vital messages directly to your customers.
You can add SMS to your marketing automation campaigns, use it as a standalone channel, or even as a customer acquisition tool. Discover how you can add SMS to your marketing strategy.
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SMS marketingSMS marketing: 7 examples of brands using SMS to drive results
Read moreFrom flash sales to feedback surveys, these brands prove that SMS isn't just a support channel. Here's 7 real examples of how Dotdigital customers are using SMS and MMS to boost engagement, conversions, and revenue.
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Cross-channel marketingThe not-so-basic basics: WhatsApp marketing in 2026
Read morePrzemek Szustak, Senior Product Manager, is sharing his experiences, advice, and knowledge on WhatsApp. Sharing why the channel performs so strongly, how brands can use it effectively, and how to do so without crossing the line into spam.
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Cross-channel marketingThe not-so-basic basics: SMS marketing in 2026
Read moreJump on the channel generating click-through rates 7 times higher than email. Dotdigital’s Mobile Messaging Operations Lead, Lucia Leach-Smith, shares advice on getting it right and key considerations.
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Email marketingEmail and SMS marketing benchmarks 2026: Americas edition
Read moreMarketing benchmarks for the Americas region for email and SMS, plus marketing trends and global comparisons to guide your campaigns.
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Email marketingEmail and SMS marketing benchmarks 2026: EMEA edition
Read moreEMEA marketing benchmarks for email and SMS, plus marketing trends and global comparisons to guide your campaigns.
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Email marketingEmail and SMS marketing benchmarks 2026: APAC edition
Read moreAPAC marketing benchmarks for email and SMS, plus marketing trends and global comparisons to guide your campaigns.
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SMS marketingMMS messaging: What it is, how it works, and how to use it in your marketing
Read moreLearn more about how MMS marketing differs from SMS and RCS, and its benefits for your marketing success.
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Artificial IntelligenceWhat’s new: AI updates, easier mobile marketing, and enterprise data syncing
Read moreWe've just dropped over 20 exciting new features designed to make your life at work simpler. Check them out below.
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AutomationHow post-purchase marketing can drive customer delight
Read moreThe sale isn't the end. Learn how to build lasting customer relationships with smart post-purchase marketing.
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Industry trendsWhat can you do with RCS?
Read moreImprove your mobile messaging with Rich Communication Services (RCS).
Use rich media, interactive buttons, and verified branding within native apps. -
Cross-channel marketingWhatsApp vs. SMS: Choosing the best channel for your business
Read moreWhatsApp or SMS? Discover when to use each platform for effective communication with your customers.
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Cross-channel marketingEmail vs. SMS – what do your customers prefer?
Read moreTwo powerful channels stand out: email and SMS. But when it comes to customer preference, which one stands out – email or SMS?
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SMS marketingWhy brands choose Dotdigital for SMS marketing
Read moreWant to elevate your SMS marketing strategy? Discover why top brands trust Dotdigital for their SMS campaigns.
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SMS marketingGetting started with SMS marketing: tips, advice, and SMS strategy
Read moreLearn all about SMS marketing best practices, types of messages you can implement into your marketing strategy, and how to get started today.
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AutomationSMS marketing: 8 programs to get started (+ examples)
Read moreText message marketing lets brands connect with customers anytime, anywhere. You can quickly set up SMS automations, but which programs should you start with?
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Email marketingThe BFCM debrief 2024
Read moreDiscover key insights from this year's Black Friday Cyber Monday. We analyzed the numbers, the impact of AI, and the importance of sustainable marketing.
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SMS marketing5 proven steps to grow your SMS subscriber list
Read moreGrow your SMS subscriber list with these five powerful strategies. Learn how to leverage website popovers, convert email subscribers, and integrate SMS sign-up seamlessly into your checkout process.
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Email marketing10 best Black Friday email and SMS examples 2024
Read moreDiscover ten Black Friday marketing campaigns that captured our attention.
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SMS marketing5 SMS welcome series messages to hook new subscribers
Read moreInboxes overflowing? Attention spans shrinking? SMS welcome series are your secret weapon. Craft attention-grabbing messages that get seen, leverage sky-high open rates, and turn new subscribers into loyal fans. Learn how with these winning strategies.
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SMS marketingWhy is SMS the perfect addition to any marketing mix?
Read moreElevate your marketing strategy with the power of SMS marketing. Drive sales, increase app downloads, and gather valuable customer feedback.
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SMS marketingSpaceX Starlink SMS – the final frontier?
Read moreDiscover how SpaceX's Starlink satellite network will revolutionize SMS communication by eliminating black spots and ensuring connectivity even in remote locations.