The Dotdigital Blog
Targeted and tailored mobile messaging
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
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SMS marketing
5 SMS welcome series messages to hook new subscribers
Inboxes overflowing? Attention spans shrinking? SMS welcome series are your secret weapon. Craft attention-grabbing messages that get seen, leverage sky-high open rates, and turn new subscribers into loyal fans. Learn how with these winning strategies.
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SMS marketing
Why is SMS the perfect addition to any marketing mix?
Elevate your marketing strategy with the power of SMS marketing. Drive sales, increase app downloads, and gather valuable customer feedback.
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SMS marketing
What is MMS and why you should start now
MMS marketing provides an engaging multimedia experience and enhances your customer engagement. Learn more about how MMS marketing differs from SMS and its benefits for your marketing success.
Curated content from the experts
Tips and tricks
- 5 enchanting Halloween email marketing campaign ideas
- 10 back-to-school email marketing tips to inspire your next campaign
- What is SMS marketing?
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Email marketing best practices
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Email marketing
8 strategies to build your email marketing lists
Discover eight proven strategies to build and strengthen your email marketing lists so you can maximize your reach to potential customers and generate new leads.
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
-
Email marketing
5 enchanting Halloween email marketing campaign ideas
Unveil five enchanting Halloween email campaign ideas to captivate audiences, boost engagement, and drive sales with clever subject lines, visuals, and more.
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Email marketing
What is email marketing?
Email marketing is the most effective way to connect with your leads and customers. It’s direct and efficient and the best channel you have to convert prospects into customers.
More cross-channel marketing resources
All blog posts from Dotdigital
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Email marketing
8 strategies to build your email marketing lists
Discover eight proven strategies to build and strengthen your email marketing lists so you can maximize your reach to potential customers and generate new leads.
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Social media marketing
November 2024 social media calendar
Discover marketing opportunities for November, with information on important dates and innovative content ideas for Thanksgiving and Black Friday.
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Marketing skills
How to create a marketing content calendar: the ultimate guide
Want to enhance your marketing efforts? Using a marketing content calendar can streamline your work, maintain consistency, and achieve impactful results.
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
-
Cross-channel marketing
The paid media and CRM eco-system
Want to learn how to transform your customers into loyal advocates? The PHA Group, a Dotdigital partner, shares how to use paid media and CRM to create personalized campaigns that engage, foster loyalty, and drive results.
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Email marketing
5 enchanting Halloween email marketing campaign ideas
Unveil five enchanting Halloween email campaign ideas to captivate audiences, boost engagement, and drive sales with clever subject lines, visuals, and more.
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Seasonal
Black Friday stats: everything you need to know in 2024
Maximize your Black Friday and Cyber Monday campaigns with our statistics on SMS, abandoned carts, online sales, and more.
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Email marketing
What is email marketing?
Email marketing is the most effective way to connect with your leads and customers. It’s direct and efficient and the best channel you have to convert prospects into customers.
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Industry trends
Apple iOS 18: what’s next for marketers?
Apple's iOS 18 introduces significant changes to email and mobile marketing. Explore the updates to on-device categorization, digest view, personalized notifications, and RCS to adapt your strategies and ensure your campaigns remain effective.
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Personalization
What are the types of website personalization?
Imagine a website that understands exactly what your customers want. That's website personalization. Discover the different types of website personalization and strategies in this blog.
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Social media marketing
October 2024 social media calendar
Discover marketing opportunities for October, with information on important dates and innovative content ideas for Black History Month and Halloween.
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Awards
Winners and finalists of the Dotdigital Partner Awards 2024 revealed
Dotdigital Partner Awards 2024 shortlist revealed. Celebrate excellence in tech and service partnerships across B2B, education, retail, and more.