The Dotdigital Blog

Curious about WhatsApp marketing? Dotdigital product expert Przemek Szustak explains why marketers should add WhatsApp messaging into their marketing strategy.

The sale isn't the end. Learn how to build lasting customer relationships with smart post-purchase marketing.

Send WhatsApp messages with Dotdigital. Engage, convert, and connect with your audience on their favorite messaging app.

Want to learn the latest strategies for successful mobile marketing in 2025 mobile marketing predictions? Keep reading to discover the top trends and how to use them to reach your target audience and enhance engagement.

Migrating your email service provider (ESP) can be complex. Our ultimate checklist guides you through every step, from planning to post-migration, ensuring a smooth, and successful transition.

Improve your mobile messaging with Rich Communication Services (RCS).
Use rich media, interactive buttons, and verified branding within native apps.

WhatsApp or SMS? Discover when to use each platform for effective communication with your customers.

Discover marketing opportunities for April, with information on important dates and innovative content ideas for Easter and Earth Day.

Today, marketers are constantly seeking the most effective ways to connect with their customers. Two powerful channels stand out: email and SMS. But when it comes to customer preference, which one stands out – email or SMS?

Find out how to make your email marketing more effective by focusing on engagement.

Check out the latest release from Dotdigital. With new features like cross-account program copying, WhatsApp, and enhanced data capabilities, we help you scale smarter and achieve greater marketing success.

Find out how deliverability affects your marketing ROI, and how to improve it.