Know exactly what’s driving your results

Get clear, actionable insights into what's working in your marketing so you can optimize with confidence and prove ROI.

Better insights, bigger results

  • Understand your customers, completely

    Get a complete picture of the customer journey, from first click to purchase, in one place. No waiting on data imports, just smarter, faster insights.

  • Track which channels drive revenue

    Connect Dotdigital to your ecommerce platform to tie every sale back to the channel behind it, and invest more time and money in what's delivering results.

  • Spot conversion-ready customers with AI

    Dotdigital's AI predicts which customers are ready to convert and flags segments that need a nudge, turning intent into action in minutes, not hours.

Campaign reporting that proves ROI

Connect revenue to every email, SMS, WhatsApp, and web campaign you run. Use the numbers again to prove marketing's impact and back up your budget asks.

Real-time audience insights, ready to act on

Find out which segments are engaging and which are quietly churning, then act on it in the moment, before a customer's gone for good.

Analytics for every customer journey

Customers slip away mid-flow more often than you'd think. Program analytics show you where that's happening, so you can step in before they're gone for good.

Compare every brand's performance in one dashboard

Running multiple brands or teams shouldn't mean juggling multiple reports. Cross-account analytics pulls it all into one view, lets you see what's working, shares real-time data with your data warehouse or Google Analytics, and helps you act on insights faster.

Measure your impact, make smarter decisions

Always know your next move thanks to clear dashboards, real-time data, and AI insights that show you exactly what’s working across every channel.