10 segmentation hacks

Discover ten quick and easy strategies you can implement to boost your customer engagement

Did you know marketers who use segmentation experience up to a 760% increase in revenue according to the DMA?

A great customer experience hinges on the personal touch, and segmentation is where it begins.

Segmentation allows you to engage with your audience on a deeper level by directly appealing to their personal demographics, behaviors, preferences, and interests.

In this cheatsheet, you’ll find:

A clear and concise introduction to segmentation
10 easy hacks you can start practicing right now
Five types of segmentation criteria you can use
Five key steps to creating your segments

Get up to speed and download now.

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10 segmentation hacks

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One-to-one marketing is simple with Dotdigital. Personalize every touchpoint. From inbox to checkout.