2025 holiday season lookbook
Email design inspiration and tactics for a lucrative holiday season
Marketers know the real “scary season” starts after Halloween. From November onward, it’s a whirlwind of holidays and sales dates right through ‘til January. ‘Tis the season to be jolly busy.
We’ve created this 2025 holiday lookbook to be your go-to guide for holiday email content and design inspiration to help your marketing shine this peak season.
Last year’s most creative and engaging holiday campaigns were handpicked and analyzed to create this lookbook full of inspiration, alongside analysis on what made them stand out and how you can apply those ideas to your next campaign.
Inside, you’ll discover:
- Expert tips from Dotdigital’s own digital creative team
- Standout design ideas that stay festive without losing brand identity
- Examples of the best subject lines to drive opens
- Holiday content ideas that engage your audience and drive sales
Whether you’re planning a Singles’ Day sale, a heartfelt Thanksgiving message, or an all-out Black Friday blowout, this lookbook will help you design campaigns that shine through the inbox chaos.
Download now
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