The future of cross-channel marketing

With expectations higher than before, have you future-proofed your marketing strategy?

Changing consumer preferences and evolving digital technologies present fresh opportunities for retailers to connect with their audience. But navigating this changing environment requires adaptability and intention.

Check out our latest research report, where we take a deep dive into customer’s purchase journeys and uncover what they really want.

Download today and discover:

The key expectations of shoppers from personalized marketing
Factors that contribute most towards – “add to cart” and “cart abandonment”
Key evolving trends and how retailers can build a long-lasting relationship with their consumers online

Download the report today.

X/Twitter

This field is for validation purposes and should be left unchanged.

First name(Required)

Last name(Required)

Business email(Required)

Company name(Required)

Country(Required)

We’ll use the email address that you provide us to send you the resource you requested, please refer to our Privacy Policy on how your personal data is treated. Please note that we gather data around email opens and clicks using standard technologies including clear gifs to help us monitor and improve our emails communications.

Dotdigital may contact you further where we have a legitimate interest to notify you of new content, you can unsubscribe from this at any time.

Other resources

Guide

One-to-one marketing is simple with Dotdigital. Personalize every touchpoint. From inbox to checkout.

Watch instant demo

The future of cross-channel marketing

Other resources

The 2026 tactical marketing guide

What marketing channel does your campaign deserve?

Trust-building experiences checklist

One-to-one marketing is simple with Dotdigital. Personalize every touchpoint. From inbox to checkout.