SMS marketing
SMS marketing is the ultimate tactic to help you cut through the noise and land with impact. Adding SMS to your marketing channels helps you deliver vital messages directly to your customers.
You can add SMS to your marketing automation campaigns, use it as a standalone channel, or even as a customer acquisition tool. Discover how you can add SMS to your marketing strategy.
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Customer engagement
How to use empathy in your marketing
How to use empathy in your marketing Noun: Sonder. “The realization that each random passerby is living a life as vivid and complex as your own—populated with their own ambitions,...
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Security & privacy
Dotdigital’s strategy towards protecting its clients from falling victim to the rising SMS scams in Singapore
Dotdigital’s strategy towards protecting its clients from falling victim to the rising SMS scams in Singapore Security & privacy, SMS marketing Recently, many of you would have noticed the Singapore...
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Email marketing
Choosing the right channel to connect with customers
What’s the benefit of comparing how the results of your emails perform against thousands of Dotdigital users?
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SMS marketing
SMS: A truly global marketing channel
SMS marketing is about way than just announcements and order confirmation. Adding SMS to your marketing channels can boost conversion rates, improve customer engagement, and encourage loyalty.
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Automation
SMS marketing: 8 programs to get started
Text message marketing allows brands to connect with customers on the go, wherever they are, whenever you need. You can set up SMS automations in a matter of clicks, but which programs should you focus on to get started?
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Automation
How post-purchase marketing can drive customer delight
Make the aftersales experience count
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Industry trends
SMS for B2B: How sales reps can close more orders with text messaging
SMS is not just a great alternative to cold calling – it’s preferred.
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Email marketing
How to build your brands with popups
Blog Marketing Marketing challenges How to build your brands with popups Michael Wadsworth Dec. 09, 2020 5 min. read Email marketing, SMS marketing Popups are one of the trickiest and...
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SMS marketing
What is SMS marketing?
SMS (short message service) is a marketing channel similar to email marketing. It allows businesses and organizations to communicate with customers through text messages.
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Industry trends
SMS marketing for B2B
We don’t know where the myth ‘SMS is a channel reserved for B2C brands’ came from. It’s so untrue, we think maybe your competitors made it up to get ahead.
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Industry trends
What’s up with WhatsApp for Business?
Blog Marketing Engagement Cloud,Marketing trends What’s up with WhatsApp for Business? Victoria Dovey Mar. 29, 2019 5 min. read Industry trends, SMS marketing WhatsApp for business origins The year is...
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Customer engagement
4 ways to achieve customer engagement on a mobile device
Consumers commanded a different experience from brands; and just like that, marketing became a mobile affair.
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