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Artificial Intelligence
Artificial intelligence (AI) is an increasingly important tool in a marketer’s armory. AI, or machine learning, processes large amounts of data and reconizes patterns that might be otherwise missed by a busy marketer. This can help you automate manual tasks and get the most out of your data.
If you’ve ever found yourself asking “what is artificial intelligence?” or “how can I use artificial intelligence in my marketing?”, these articles will provide you with the answers you need.
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Artificial IntelligenceArtificial intelligence or human creativity in marketing
Read moreAI has become a powerful marketing tool, helping to automate tasks and provide valuable insights. However, human creativity is essential. Discover how AI and creativity can be used together for exceptional marketing campaigns.
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Artificial IntelligenceHow to leverage AI and automation in your 2024 marketing strategy
Read moreLearn how AI and marketing automation can help you optimize and automate your 2024 marketing strategy.
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Artificial IntelligenceTop personalization trends in 2024: from AI to hyper-personalization
Read moreExplore the future of personalization for digital marketing in 2024.
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Artificial IntelligenceSEO copywriting tips for marketers
Read moreLearn the best SEO copywriting tips and techniques.
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Artificial IntelligenceKey takeaways from Retail Innovation Conference and Expo
Read moreSome key insights from the Retail Innovation Conference and Expo.
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Artificial IntelligencePredictive analytics: Using customer data to future-proof your business
Read moreThis powerful tool will supercharge your marketing strategy.
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Artificial IntelligenceWhat’s new in Dotdigital: Improved UX and AI powered insights
Read moreDiscover the new features available in our May release.
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Artificial IntelligenceThe power of generative AI at your fingertips
Read moreDotdigital’s GPT-3.5 integration powered by WinstonAI is designed to inspire and improve your email marketing. Create more engaging moments with every send.
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Artificial IntelligenceWhat is ChatGPT and will it change how we work?
Read moreEveryone is talking about ChatGPT, but how will the viral AI chatbot change the day-to-day lives of marketers? Read on to find out.
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Artificial IntelligenceNot so fast, 2022
Read moreA look back at 2021 Not so fast, 2022 Artificial Intelligence, Automation, Customer data, Reporting, Segmentation Every year Dotdigital gives its employees a break between Christmas and the new year....
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Artificial Intelligence2020 in review: From hype cycle to lifecycle
Read moreDid you know that we launched four major platform releases this year? We've put a lot of work into the development of our platform, delivering more value for all our customers. In case 2020 feels like a blur, here’s what you need to know…
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Artificial IntelligenceLifting the lid on AI: What affinity scores mean for marketers
Read moreMarketers are faced with new problems every day. At dotdigital, we seek to combat as many of these as possible, and one that we recently improved a solution for is how to offer personalized product recommendations at scale.
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Artificial IntelligenceWhy use AI-powered product recommendations?
Read moreUsing bestsellers for recommendations is like turning on lights in an already well-lit room. AI-powered product recommendations can turn on lights in rooms you didn't even know you had.
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Artificial IntelligenceIs AI really the answer to your business’ problems?
Read moreArtificial Intelligence (AI) has been the star of sci-fi movies, it’s thrashed a chess master at his game, and more recently it’s intimidating us marketers into thinking we’ll one day be tossed onto a pile with pagers and Betamax.
