News
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Dotdigital life
dotdigital: united against racism
At a time when silence is interpreted as indifference, we wanted to make it clear to everyone: dotdigital stands against racism and in support of the Black community. Black lives matter.
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Email marketing
Dotdigital positioned as a strong performer in The Forrester Wave™ for the first time
dotdigital, a "tech-first option," holds its own with enterprise marketing cloud competitors
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News
Shopify Plus app certification
As part of a highly curated group of partners, dotdigital is proud to strengthen its relationship with Shopify Plus and continue pushing the boundaries of commerce.
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News
How dotdigital can help during times of social distancing
We’re living in unprecedented times. The situation is changing with every passing day, but we wanted to reach out and reassure our community that we’re doing all we can to help keep everyone up and running. That’s why we’ve updated our business offering to support you during these uncertain times.
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Industry trends
Meeting 24/7 expectations from customers in a globally-connected world
Truthfully, we know you could be reading this anywhere right now.
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Marketing skills
Effectively communicating your business continuity
When setbacks arrive and uncertainty disrupts our daily lives, your business continuity plan is going to be indispensable. An effective plan will help you maintain ‘business as usual’, even during the most challenging times.
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Marketing skills
Managing communications in times of crisis
During times of crises and uncertainty, brands’ ability to communicate with audiences is crucial. Amidst charged emotions and apprehension about the future, you’ll need to reassure audiences about the continuity of your business while maintaining business as usual.
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Marketing skills
Even continuity brings change. Here’s what you can do to remain relevant.
We’re all too well aware of the circumstances that are rapidly changing both our work and personal lives right now.
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Business continuity – COVID-19
An update on our contingency plans and response to the coronavirus
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Security & privacy
How the CCPA compares to the GDPR: 10 things you need to know
The start of 2020 saw a new privacy law come into force; the California Consumer Privacy Act (“CCPA”). Businesses on both sides of the Atlantic have been quick to compare the CCPA to the GDPR, but is this America’s version of the GDPR? In this blog, we’re going to highlight ten main talking points.
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Customer engagement
5 effective strategies to increase customer engagement for online retailers
Deliver an engaging customer experience by focusing your optimization efforts
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Personalization
4 things you didn’t know product recommendations could do for you
Product recommendations are the best follow-up to a surge in sales.
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Automation
Dotdigital named leader in G2’s Marketing Automation Grid
Grid Report for Marketing Automation assesses the voice of real software users.
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Email marketing
15 Black Friday marketing hacks to drive sales
One week to go until the biggest retail rush of the year. Are you ready?
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Customer engagement
Customer Engagement: Brands need to focus more on data to engage with customers better
Digital Doughnut's 'The State of Customer Engagement' report is here. Published by London Research, in partnership with dotdigital, the report dives into the insights of nearly 700 marketers for an unmissable overview of the customer engagement landscape.
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Email marketing
4 things that will make your email design great
Breathtaking design is everywhere.
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Industry trends
Getting closer to the action: how to keep sports fans engaged
In the modern J.P. Morgan Media Centre at the historic Lords Cricket Ground, we brought together marketers from across the sport industry to tackle the big questions: how do you keep fans engaged? And how do you turn these engaged fans into opportunities for sponsors?
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Email marketing
Tips and tricks for the non-profit marketer
Non-profits really do have a tough time of it – especially when it comes to their marketing. Both profit and not-for-profit (NFP) organizations use marketing to raise money, but their end goals are entirely different. NFPs’ money is used directly to fund their mission. Not only do they have to do more with less, but they need to inspire audiences into action before they part with their hard-earned cash.
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Dotdigital life
Why we need Pride more than ever
In light of recent events: Pride needs your support like never before. Stop what you’re doing and wave that rainbow flag like a queen.
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Customer engagement
3 ways to drive customer engagement
Win over your customers with these must-do engagement tactics