The Dotdigital Blog
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Personalized customer experiences
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Cross-channel marketing
The ultimate guide to cross-channel personalization
Discover how to deliver personalized experiences across all channels.
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Personalization
What are the types of website personalization?
Imagine a website that understands exactly what your customers want. That's website personalization. Discover the different types of website personalization and strategies in this blog.
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Personalization
Hyper-personalization in ecommerce
Imagine a store that knows your needs. Hyper-personalization delivers personalized recommendations and a sense of understanding. Learn how to implement this powerful strategy for increased customer satisfaction and sales.
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Personalization
The power of website personalization for higher education
Struggling to stand out in a sea of higher education websites? Learn how website personalization can attract top students and increase engagement and applications.
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Email marketing best practices
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Email marketing
The BFCM debrief 2024
Discover key insights from this year's Black Friday Cyber Monday. We analyzed the numbers, the impact of AI, and the importance of sustainable marketing.
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Email marketing
8 strategies to build your email marketing lists
Discover eight proven strategies to build and strengthen your email marketing lists so you can maximize your reach to potential customers and generate new leads.
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
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Email marketing
5 enchanting Halloween email marketing campaign ideas
Unveil five enchanting Halloween email campaign ideas to captivate audiences, boost engagement, and drive sales with clever subject lines, visuals, and more.
More cross-channel marketing resources
All blog posts from Dotdigital
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Email marketing
The BFCM debrief 2024
Discover key insights from this year's Black Friday Cyber Monday. We analyzed the numbers, the impact of AI, and the importance of sustainable marketing.
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Industry trends
2025 marketing predictions and trends: What to expect
2025 is almost here, and marketing is changing fast. Customers are evolving, AI is reshaping the landscape, and social media is constantly shifting. To stay ahead, explore these key trends shaping the future of marketing.
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Cross-channel marketing
The ultimate guide to cross-channel personalization
Discover how to deliver personalized experiences across all channels.
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Seasonal
The best Christmas ads of 2024
Christmas is all about creating lasting memories, and this year's Christmas ads truly capture the magic of the season. Read on to dive in.
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Industry trends
Hitting the Mark: In a snapshot
Discover key trends and insights from our Hitting the Mark report.
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SMS marketing
5 proven steps to grow your SMS subscriber list
Grow your SMS subscriber list with these five powerful strategies. Learn how to leverage website popovers, convert email subscribers, and integrate SMS sign-up seamlessly into your checkout process.
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Social media marketing
How to use TikTok marketing for ecommerce success
Explore how TikTok's unique features and vast user base can help you succeed in ecommerce.
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Automation
7 strategies to boost ecommerce sales with abandoned cart recovery
Learn how you can turn abandoned carts into loyal customers with these seven essential strategies.
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What’s new: TikTok, enhanced reporting, and seamless integrations
Check out the latest release from Dotdigital. Discover how our TikTok feature, enhanced reporting, and innovative integrations can help you drive repeat sales over the busy holiday season.
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Artificial Intelligence
Artificial intelligence or human creativity in marketing
AI has become a powerful marketing tool, helping to automate tasks and provide valuable insights. However, human creativity is essential. Discover how AI and creativity can be used together for exceptional marketing campaigns.
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Automation
Your guide to customer win-back programs
Win back lost customers and boost your business. Discover effective strategies for crafting personalized win-back programs, from timing to compelling content. Learn how to re-engage customers and drive long-term loyalty.
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Deliverability
What is BIMI and how will it improve your email marketing?
Tired of low email engagement? Discover BIMI, the email security standard that boosts brand recognition, improves deliverability, and increases clicks. Learn how to implement BIMI for your business.