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What can you learn by looking at benchmark statistics?

What’s the benefit of comparing how the results of your emails perform against thousands of Dotdigital users?

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  1. Adobe blog
    Customer engagement

    The changing shape of Adobe Commerce

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  2. 4 ways to drive Black Friday customers to shop again over the holidays Featured Image
    Customer engagement

    4 ways to drive Black Friday customers to shop again over the holidays

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  3. How to reduce barriers to purchase Featured Image
    Customer engagement

    How to reduce barriers to purchase

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  4. Understanding the customer journey Featured Image
    Automation

    Understanding the customer journey

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  5. It’s time to get to know your customers Featured Image
    Customer engagement

    It’s time to get to know your customers

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  6. How to create interactive customer experiences Featured Image
    Customer engagement

    How to create interactive customer experiences

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  7. How to improve customer engagement Featured Image
    Customer engagement

    How to improve customer engagement

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  8. What is the perfect ecommerce customer journey? Featured Image
    Automation

    What is the perfect ecommerce customer journey?

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  9. Customer experience: how to improve key customer touchpoints Featured Image
    Customer engagement

    Customer experience: how to improve key customer touchpoints

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  10. 3 B2B marketing strategies proven to drive revenue Featured Image
    Customer engagement

    3 B2B marketing strategies proven to drive revenue

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  11. 5 rules to make your emails ‘shareable’ Featured Image
    Customer engagement

    5 rules to make your emails ‘shareable’

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  12. Understanding the B2B ecommerce journey – and how to bring in more customers Featured Image
    Customer engagement

    Understanding the B2B ecommerce journey – and how to bring in more customers

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  13. What is customer engagement and why is it important? Featured Image
    Customer engagement

    What is customer engagement and why is it important?

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  14. Customer experience: how important is it? Featured Image
    Customer engagement

    Customer experience: how important is it?

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  15. 6 ways to make your CTA stand out Featured Image
    Customer engagement

    6 ways to make your CTA stand out

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  16. B2B marketing to existing clients Featured Image
    Automation

    B2B marketing to existing clients

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  17. Post-sale email marketing – how to dramatically increase your ROI Featured Image
    Customer engagement

    Post-sale email marketing – how to dramatically increase your ROI

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  18. The great B2C and B2B convergence: refining your B2B marketing strategy Featured Image
    Customer engagement

    The great B2C and B2B convergence: refining your B2B marketing strategy

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  19. 6 ways to drive repeat purchases Featured Image
    Customer engagement

    6 ways to drive repeat purchases

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  20. 6 ways to create the best ecommerce customer experience Featured Image
    Customer engagement

    6 ways to create the best ecommerce customer experience

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How important is customer-centricity to your marketing?

There’s a lot of talk about the importance of customer-centric marketing, but is it really important to your audience? In our latest report we asked the public what’s really important to them when it comes to selecting new brands to work with.