The Dotdigital Blog
New year strategies
SMS marketing best practices
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Automation
SMS marketing: 8 programs to get started (+ examples)
Text message marketing lets brands connect with customers anytime, anywhere. You can quickly set up SMS automations, but which programs should you start with?
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Email marketing
The BFCM debrief 2024
Discover key insights from this year's Black Friday Cyber Monday. We analyzed the numbers, the impact of AI, and the importance of sustainable marketing.
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SMS marketing
5 proven steps to grow your SMS subscriber list
Grow your SMS subscriber list with these five powerful strategies. Learn how to leverage website popovers, convert email subscribers, and integrate SMS sign-up seamlessly into your checkout process.
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
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Email marketing best practices
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Email marketing
How to boost your email performance with Dotdigital’s design review service
Discover how you can improve your email marketing with Dotdigital's design review service. Get expert insights, boost engagement, and achieve better results.
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Email marketing
The BFCM debrief 2024
Discover key insights from this year's Black Friday Cyber Monday. We analyzed the numbers, the impact of AI, and the importance of sustainable marketing.
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Email marketing
8 strategies to build your email marketing lists
Discover eight proven strategies to build and strengthen your email marketing lists so you can maximize your reach to potential customers and generate new leads.
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
More cross-channel marketing resources
All blog posts from Dotdigital
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Automation
SMS marketing: 8 programs to get started (+ examples)
Text message marketing lets brands connect with customers anytime, anywhere. You can quickly set up SMS automations, but which programs should you start with?
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Dotdigital life
Dotdigital’s Hack Week 2024
Check out the highlights from Dotdigital's Hack Week 2024, featuring AI and innovative new technologies that create exciting digital marketing features.
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Industry trends
What’s happening with Klaviyo pricing?
Klaviyo’s newly announced pricing changes are set to come into force in February. Here we lay out how you will be impacted, what you can do about it, and what alternatives to Klaviyo you should consider.
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Email marketing
How to boost your email performance with Dotdigital’s design review service
Discover how you can improve your email marketing with Dotdigital's design review service. Get expert insights, boost engagement, and achieve better results.
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Social media marketing
February 2025 social media calendar
Plan ahead for February with our essential social media calendar you can use to spark engagement and sales all month long.
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Personalization
Personalization in 2025: Redefining customer-centric digital marketing
Thaïs Montjean from BORN Group, a Dotdigital partner, talks about the evolving landscape of personalization in digital marketing.
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Personalization
Why Dotdigital is a great personalization platform for ecommerce brands
Personalize your ecommerce with Dotdigital. Drive sales and boost customer loyalty with powerful marketing automation.
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Cross-channel marketing
Dotdigital’s 2024 releases wrapped up
Explore Dotdigital's top releases for 2024 including mobile messaging, social media integrations, cross-channel personalization, and the Dotdigital Academy.
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Email marketing
The BFCM debrief 2024
Discover key insights from this year's Black Friday Cyber Monday. We analyzed the numbers, the impact of AI, and the importance of sustainable marketing.
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Industry trends
2025 marketing predictions and trends: What to expect
2025 is almost here, and marketing is changing fast. Customers are evolving, AI is reshaping the landscape, and social media is constantly shifting. To stay ahead, explore these key trends shaping the future of marketing.
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Cross-channel marketing
The ultimate guide to cross-channel personalization
Discover how to deliver personalized experiences across all channels.
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Seasonal
The best Christmas ads of 2024
Christmas is all about creating lasting memories, and this year's Christmas ads truly capture the magic of the season. Read on to dive in.