The Total Economic Impact™ of Dotdigital

ROI

A lot of brands make big claims about driving revenue and guaranteeing growth – but can they back it up? Integrity is at the core of Dotdigital. That’s why we commissioned Forrester Consulting to conduct a study into the total economic impact of adding Dotdigital to your marketing stack.

409% return on investment
$21,000+ cost savings per year
$1 million+ increase in profit
95% improvement in efficiency of marketing process
Growth of marketing contact database
Uplift in customer engagement
Data visibility improved positively impacting CX

Dotdigital commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study. The purpose of the study is to examine the potential return on investment (ROI) of Dotdigital.

By conducting anonymous interviews with existing Dotdigital clients with results combined into a single composite organization, Forrester found that companies that invest in our marketing automation and customer engagement technology can experience a 409% ROI.

This study will help you understand the full financial impact of Dotdigital. Thanks to our powerful marketing automation and cross-channel marketing capabilities, Dotdigital clients can improve efficiency and save thousands in cost savings.

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