5 segments to target this holiday season

Calling all email marketers! It’s that time of year again – the most wonderful time of the year, right?

For ecommerce retailers the golden quarter is the most profitable time of year. Your marketing tactics have got to be top-notch. Unlocking those hefty holiday sales will depend on how well you’re sharpening your segments.

Say goodbye to batch and blast with our quickfire segment cards. Download our cheatsheet to uncover 5 key audiences you should be targeting this season.

Download your copy to:

Learn how to differentiate your ecommerce audience
Explore ways to leverage customer behavior to generate strong ROI
Understand the best segmentation tactics to fine-tune your message

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5 segments to target this holiday season

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One-to-one marketing is simple with Dotdigital. Personalize every touchpoint. From inbox to checkout.