Posts by Jenna Paton
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How has customer loyalty changed?
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How to unify customer data to empower marketing success
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How to write the perfect email marketing copy
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What is customer engagement and why is it important?
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What is Apple’s Mail Privacy Protection? A marketer’s guide
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How to use data to tell a compelling brand story
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Why marketers need to shift from acquisition to customer retention
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5 best practice tips for email marketing
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A quick guide to customer data tools
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The future of customer retention: empathic marketing
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How to add cultural events to your marketing calendar
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What is marketing automation?
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Customer experience: how important is it?
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A quick guide to customer journey mapping
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5 marketing trends defining customer experience in 2022
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Sustainability and environmentalism
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Why cross-channel marketing matters
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Super Bowl ads 2022: what they can tell us about marketing in the future?
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6 marketing strategies to future-proof your marketing
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5 tips for sending Valentine’s Day emails
