The Dotdigital Blog
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Gear up for Black Friday
Targeted and tailored mobile messaging
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
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SMS marketing
5 SMS welcome series messages to hook new subscribers
Inboxes overflowing? Attention spans shrinking? SMS welcome series are your secret weapon. Craft attention-grabbing messages that get seen, leverage sky-high open rates, and turn new subscribers into loyal fans. Learn how with these winning strategies.
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SMS marketing
Why is SMS the perfect addition to any marketing mix?
Elevate your marketing strategy with the power of SMS marketing. Drive sales, increase app downloads, and gather valuable customer feedback.
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SMS marketing
What is MMS and why you should start now
MMS marketing provides an engaging multimedia experience and enhances your customer engagement. Learn more about how MMS marketing differs from SMS and its benefits for your marketing success.
Curated content from the experts
Tips and tricks
- 5 enchanting Halloween email marketing campaign ideas
- 10 back-to-school email marketing tips to inspire your next campaign
- What is SMS marketing?
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Email marketing best practices
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Email marketing
8 strategies to build your email marketing lists
Discover eight proven strategies to build and strengthen your email marketing lists so you can maximize your reach to potential customers and generate new leads.
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.
-
Email marketing
5 enchanting Halloween email marketing campaign ideas
Unveil five enchanting Halloween email campaign ideas to captivate audiences, boost engagement, and drive sales with clever subject lines, visuals, and more.
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Email marketing
What is email marketing?
Email marketing is the most effective way to connect with your leads and customers. It’s direct and efficient and the best channel you have to convert prospects into customers.
More cross-channel marketing resources
All blog posts from Dotdigital
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What’s new: TikTok, enhanced reporting, and seamless integrations
Check out the latest release from Dotdigital. Discover how our TikTok feature, enhanced reporting, and innovative integrations can help you drive repeat sales over the busy holiday season.
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Artificial Intelligence
Artificial intelligence or human creativity in marketing
AI has become a powerful marketing tool, helping to automate tasks and provide valuable insights. However, human creativity is essential. Discover how AI and creativity can be used together for exceptional marketing campaigns.
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Automation
Your guide to customer win-back programs
Win back lost customers and boost your business. Discover effective strategies for crafting personalized win-back programs, from timing to compelling content. Learn how to re-engage customers and drive long-term loyalty.
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Deliverability
What is BIMI and how will it improve your email marketing?
Tired of low email engagement? Discover BIMI, the email security standard that boosts brand recognition, improves deliverability, and increases clicks. Learn how to implement BIMI for your business.
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Dotdigital life
How Dotdigital celebrates culture
Learn about Dotdigital’s ECHO week. A celebration of ethnicity, culture, heritage, and origin, fosters a thriving and inclusive workplace.
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Automation
Dotdigital insider: how ecommerce brands can leverage Dotdigital integrations
Struggling to deliver seamless, personalized experiences with a complex ecommerce tech stack? Discover you can use Dotdigital can unify your tech stack and empower your ecommerce strategy.
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Automation
10 reasons why marketers choose Dotdigital
Discover 10 reasons why Dotdigital is the marketing platform trusted to deliver exceptional experiences to your customers.
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Automation
Crafting intelligent customer journeys with Poetype and Dotdigital
Discover how Poetype, a Dotdigital partner, uses a three-phase marketing automation approach to enhance customer experiences.
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Email marketing
8 strategies to build your email marketing lists
Discover eight proven strategies to build and strengthen your email marketing lists so you can maximize your reach to potential customers and generate new leads.
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Social media marketing
November 2024 social media calendar
Discover marketing opportunities for November, with information on important dates and innovative content ideas for Thanksgiving and Black Friday.
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Marketing skills
How to create a marketing content calendar: the ultimate guide
Want to enhance your marketing efforts? Using a marketing content calendar can streamline your work, maintain consistency, and achieve impactful results.
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Email marketing
10 best Black Friday email and SMS examples 2024
Discover ten Black Friday marketing campaigns that captured our attention.