5 ways to re-engage inactive subscribers

Dotdigital | 5 ways to re-engage inactive subscribers Cheatsheet

We all know the benefits of email marketing. With an ROI of around $36 for every $1, it’s certainly a key channel in your marketing mix. So, once you’ve built up a good list size, it’s all good right? Sadly not.

Email lists are a prime example of where you want quality over quantity. If you find yourself with a huge list, but really poor engagement, something’s not working. You don’t want dead weight on your email lists. So, how can you re-engage inactive subscribers?

In this cheatsheet we break down everything you need to know. Download your copy for 5 ways to re-engage your inactive subscribers.

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