How SMS can enhance your customer journey

Why SMS is the key ingredient for ultimate customer engagement, with minimal lift

A great customer experience is crucial for engagement, loyalty, and brand advocacy. It keeps customers informed, and does so via their preferred channels. A cross-channel campaign is crucial, and SMS is the ideal (though often underrated) addition with higher open, click, and engagement rates than many traditional channels.

In this cheatsheet, we’ll discuss how SMS messages can improve your overall customer journey, including:

Why SMS is great for transactional messages
How and when to add SMS into automation programs
How to save time and generate SMS messages in one click

Download the cheatsheet to start creating more effective customer experiences with SMS.

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How SMS can enhance your customer journey

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One-to-one marketing is simple with Dotdigital. Personalize every touchpoint. From inbox to checkout.