The art of personalized automation: engaging customers at scale
Watch your revenue and engagement skyrocket with the combined power of marketing personalization and automation
Personalization and marketing automation are two of the most powerful strategies available to marketers. While automation programs are personalized by nature, always delivering the perfect content at the perfect time, personalization has the ability to boost automation further by ensuring your customers feel special and valued, inspiring brand loyalty.
In this guide we’re sharing ways you can utilize personalization to optimize your automation campaign content for unrivalled relevancy and engagement, including:
- Birthday programs
- Back in stock programs
- Cross and up-sell programs
Download the best practice guide now.
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