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A conversation on relevancy with Dotdigital and Fresh Relevance

Join our conversation with Fresh Relevance to learn what relevancy truly means

We found 28% of customers would remain loyal to a brand if they sent relevant marketing content.

Delivering relevant content drives engagement, boosts ROI, and activates customer loyalty. So, we were surprised to find that just 5% of brands were delivering contextually relevant content.

Listen to our bitesized webinar with Head of Strategy & Insight, Gavin Laugenie from Dotdigital and VP of Sales, Justin Tyrrell, from Fresh Relevance, who provided expert commentary in our Global Hitting the Mark ecommerce report 2020, on just how important relevancy is in your marketing strategy.

Listen to this webinar and learn:

What’s the difference between personalization & relevancy
Best practice tactics and when’s best to use relevancy
Why relevancy is important and if it actually works
How relevancy and recency go hand in hand

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