Supercharge your customer engagement with Marketing Automation

Join Dotdigital’s Niels Kolijn as he explores how to supercharge your customer engagement in 2021. How will your brand, your club, your company or your institution remain relevant and involved in 2021?

We’ve got some good news. You are a lot closer to your customer than you might think! In the end, it’s all about connecting the dots of the data that you own, or the data that your target group would like to share with you in exchange for an optimal customer experience.

Niels will showcase how marketing automation can be used to improve your customer engagement and how to convert “contacts” into loyal customers. Based on our case study with Tottenham Hotspur, he’ll highlight best practices and provide tips on how to get started.

What’s covered in this session?

• Why Marketing Automation?
• A brief overview of Dotdigital’s features
• Case study: Tottenham Hotspur
• Getting started with your customer engagement

This webinar was recorded as part of the Marketing Software Summit organized by Techonomy in January 2021.

*This session is in Dutch