Lili Boev
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Email marketing
How to get those all-important email sign-up forms right
For those of you who have met me before, you’ll know that I love email. And when I say I love it I really do mean LOVE it.
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Deliverability
A Guide To Spam (And 5 Ways To Avoid Becoming It)
What is spam? The technical definition of spam is any email sent to individuals which is unsolicited and sent in bulk. We all know the traditional spam: grammatically incorrect emails...