Tosan Ebisan

Email segmentation significantly improves the results of your email marketing campaigns. So, why are so many brands failing to adopt this best practice tactic?

Here’s why you can’t miss the marketing event of this season.

Boost your email engagement with these email personalization best practices.

Join Dotdigital in honoring Pride.

Learn to reduce email unsubscribes with three simple strategies.

Learn about the essential targeted email marketing best practices.

Unlock the power of customer intent to transform your marketing.

Brands must strive to craft memorable customer experiences that captivate and engage their audience.

GDPR implementation has brought about a transformative impact on the digital landscape.

Personalized customer experiences are crucial in today's digital landscape.

These are email marketing metrics that you should keep an eye on to help you track your performance and improve with every campaign.

Read on learn strategies to personalize complicated customer journeys in the travel industry.

Continue reading to discover how you can utilize customer data to create engaging stories and content for your customers.

Keeping your customers engaged is easier with our eRFM segmentation tool.

Take advantage of these unforgettable tips to improve your customers' experiences.

CXDPs help marketers create customer experiences that convert. But how does the platform work?

Our focus this month is on Black technology and those who shaped it throughout history.

RFM is a common model for retailers that profiles shoppers' behavior. Read on to lean how to segment your customers into easy-to-target personas.