Social media marketing

Spring into action with your May marketing. Craft winning campaigns for Mother's Day, Mental Health Awareness Month, and more. Our essential social media calendar is packed with ideas for social media, email, and SMS.

Unleash your brand's potential this Easter with captivating marketing campaigns. Explore innovative ideas inspired by these email examples, SMS campaigns, and more.

Discover how to supercharge your customer acquisition efforts with proven social media strategies to transform your followers into loyal paying customers.

Check out the key social media days you can tap into for extra engagement in 2024.

Learn about Apple's recent iOS 17 privacy updates and how they affect digital marketing.

Email? Social? Or email and social? These two marketing channels are frequently viewed as being in competition, but we think they work pretty well in tandem.

Check out our infographic and discover how you can unite your email and social strategies.

The days of the marketer deciding the channel are long gone. In order to reach your audience, you now must find them on their chosen channel and be ready with the right message.

How are brands using TikTok in their marketing? Marketing skills, Social media marketing Brands utilizing social media is nothing new. It’s a great way to interact with your audience and...

How to add cultural events to your marketing calendar Customer engagement, Seasonal, Social media marketing Cinco de Mayo is upon us. For many of us, this day conjures up images...

Making your email marketing content shareable is a great way to improve brand awareness and increase the size of your marketing lists.

Over the last 10 years, the amount of time we spend on social media has increased significantly. There are now nearly 3.5 billion active users on social media, who spend an average of 2 hours and 16 minutes on these platforms. With an email address associated with every account, the possibilities to connect are endless.

Through influential repeat marketing, establish a strong brand presence that’ll draw your online customers back to you

Facebook, Twitter, YouTube, display ads, mobile apps, wearables… Nowadays, there are an abundance of marketing channels that you can use to communicate with and engage your prospects and customers. But the one channel – the glue that binds all your tactics together – is email.

A massive 78% of the UK’s online population uses social networks and websites like Facebook and Twitter to share and pass on information. Add that to the fact that 25%...

Social media is the latest buzzword in the marketing industry. But social media does not work well in isolation. By integrating your social media activity with your email marketing, you...

Research published by Experian shows that email marketing messages shared through social networking links deliver, on average, 5 times more forwards than an email with just a single ‘forward to...

Recent research published by Experian shows that email marketing messages shared through social networking links deliver, on average, 5 times more forwards than an email with just a single ‘forward...