Each campaign tells a story. Discover yours with real-time results for every metric that matters to your business.
Optimize your performance
- Actionable. Use campaign & testing results to constantly learn and improve.
- Track. Discover the content that engages your audience best.
- Adaptability. Quickly change and adopt new tactics when results start to dip.
- Analyze. See your results in easy visuals across campaigns and accounts.
Inform your decision-making with personalized insight and exportable data
Get every campaign you’ve ever sent - and their most important metrics - all in one place, for easy analysis.
Never miss a trick or skip a success. Track your email marketing progress with surface-level comparison stats.
Keep reports organized with clutter-free functionality. Create and manage folders, and ping your most successful creatives straight to your template library.
Got a specific set of metrics you want to compare? Set these requirements as your default for speedier reporting.
Grow your ecommerce business with ROI conversion rate tracking. We code it, you enable it–and the insight floods in.
20 drill-down reports provide deeper insights for the wider picture
Get the metrics behind the top headlines from each campaign, from client share to click-to-open rate.
Find your most engaged region with geo-mapping, and drill down into detailed reports for any chosen range.
Easily harvest interaction data with clean and customizable charts, from click statistics to link hotspotting.
Understand what's working and where you need to improve. Check in with your delivery metrics, like bounces and unsubscribes.
Engagement Cloud is easy to use, helps you to segment your customer data for targeted emails, provides in-depth reporting to measure campaign success, and (importantly) provides you with tools that help you achieve GPDR compliance.
Discover more by applying insight filters to your contacts
Want to see how customers from your events, global, or VIP address book responded to your campaign? Filter by any relevant folder.
Filter reports by specific segments to track their impact on your opens, clicks, and conversions.
Track the engagement of your dynamic content variations to see how your personalization paid off.
Split test variation
Protect your ROI with testing. Reap the rewards of your A/B variations with split test-specific filters.
Track your brand’s hottest link groups and drive engagement to the right places.
Taking it further
Have the numbers to hand whenever you need them
Make your tracked pages work harder with GA reports accessible from every campaign overview page.
See the collective story of all your campaigns for ultimate comparative insight. You can even track the popularity of your marketing preferences from here. It’s all at your fingertips.
Get ready to boss your marketing meeting! Print any report with one click to share your insight with your team members.
Engagement Cloud benefits at a glance
- Design stylish emails effortlessly with our drag-and-drop tool
- Leverage our automation tool to create multichannel lifecycle programs
- Unlock customer engagement with SMS messaging
- Synchronize data seamlessly from your CRM or ecommerce store
- Use insight to craft relevant content and create powerful segments
- Maximize sales and ROI with data-driven messages
- Trigger push messages and re-targeting ads for extended brand reach
- Harness AI to send personalized product recommendations
Discover the data-driven features that will empower your teams to engage customers at scale.