Omnichannel marketing that customers love

Unleash your brand's full marketing potential with Engagement Cloud. All the powerful features you need to drive marketing ROI.

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Target your audience with omnichannel campaigns that captivate, and delight customers so they keep coming back. dotdigital’s platform features make delivering personalized, omnichannel marketing campaigns easy. Whether you’re looking for data-driven email marketing or full-blown omnichannel campaign orchestration, we’ve got it in the bag.  

Omnichannel marketing campaign tools

  • Email marketing

    Build your email campaigns quickly. Communicate with customers on their terms, from newsletters to lifecycle emails.

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  • Marketing automation

    Use our intuitive automation tool to build your lifecycle marketing programs. Or, if you need a hand, use one of our free, pre-built programs.

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  • Triggered campaigns

    Automate messages off the back of your customers’ actions. Deliver more bang for your buck with welcome campaigns and much more.

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  • Drag-and-drop functionality

    No code, no fuss. Our easy design tool puts you in the driver’s seat; build stunning emails and landing pages with our WYSIWYG tool.

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  • SMS

    More than just a channel for updates, SMS is fast, direct, and global. Cut through the noise and reach customers wherever they are.

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  • Landing pages and forms

    From surveys and preference centers to feedback forms and branded landing pages, enrich your customer insight for better targeting.

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  • Live chat

    Customers need answers to their questions in a flash; and there’s no other channel like live chat that helps you connect with them one to one.

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  • Push notifications

    Send micro content for maximum delight. Use push to get the message out fast to your most valuable and loyal customer base.

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  • Responsive email templates

    Create mobile-responsive emails in minutes with our simple editor tool. Or, choose from one of our 30 pre-built templates.

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Campaign optimization tools

Data and insight tools

  • CRM/Ecommerce Integrations

    Integrate with CRM to generate and nurture more leads. Plus, sync ecommerce data to create extra-compelling campaigns.

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  • Website tracking

    Know who’s browsing your virtual shop floor and convert them at the right time. Drive more sales with targeted abandoned browse campaigns.

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  • Drag-and-drop segmentation

    Reach the right people using our drag-and-drop segment builder. Create simple or sophisticated segments that help you boost your conversions.

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  • Data migration

    Onboard to with us seamlessly. We can migrate your contact lists, segments, templates, and more, for zero business disruption.

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  • Transactional data

    Sync your transactional data and deliver time-sensitive messages at speed. Combine email and SMS to deliver important customer updates.

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  • Preferences and consent

    Store subscribers' consent at contact level. Use preferences to segment customers by channel, message frequency, product interests, and more.

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Ecommerce marketing tools

  • Product recommendations

    Drive smart product recommendations that boost email revenue. From bestseller to ‘best next’, there’s an option for everyone.

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  • Abandoned cart

    Rescue the 76% of carts that your contacts leave behind. Nudge them with timely, relevant reminders and start recovering revenue.

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  • Customer insights

    From average order value to website behavior, email activity to RFM score; tailor the perfect message to the right customer, every time.

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  • Advanced reporting

    Our intelligent ecommerce dashboards help you keep a close eye on your marketing campaigns so you can grow faster and smarter.

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  • RFM segmentation

    Use RFM personas to deliver targeted, relevant content and create stronger, long-lasting customer engagements.

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  • Unified data

    Import insights and integrate your ecommerce marketing data to ensure all your data is under one roof.

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B2B marketing tools

  • Abandoned browse

    Bring leads back to your website. Whether they’ve half-filled in a form or abandoned a demo request, strike while the iron’s hot.

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  • Event triggers

    We make event planning a breeze. Set up your pre- and post-event triggers in a flash: Use automation to boost attendance and follow up.

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  • Lead scoring

    Know who’s hot and who’s not. Our contact scoring tool helps you group leads together based on how they’re interacting with you.

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Campaign reporting and analytics tools

  • Campaign & account reporting

    Unlock the headlines from your cross-channel campaigns and take your marketing meetings by storm. Report on the metrics that matter to you.

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  • RFM reporting

    Visualize your personas and see who’s moving in and out of each. Filter customers based on their movement for razor-sharp segments.

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  • ROI reporting

    Understand the value of your marketing. Track your contacts’ journeys after they click through from your campaigns to your website.

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Whether you want to deliver automated campaigns, boost ROI, utilize your data or just do more in less time, dotdigital has a solution to supercharge your marketing are we would like the opportunity to talk to you about it.

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