Resource

5 ways to make your customers happier

Dotdigital | 5 ways to make your customers happy - Infographic

The difference between satisfaction and delight lies with the customer’s experience of a particular interaction or transaction.

Satisfying customers is key – but it’s a minimum standard. Delighting customers and providing extraordinary experiences are what you should be aiming for. You need to put yourself in your customers’ shoes.

The 5 ways to make your customers happier uncovers:

  • the three things you need to align to create personalized content
  • the key to surfacing more relevant product recommendations
  • how to make your contextual messaging impactful and actionable
  • which channels offer the best experience for your customers

Grab your quick-fire infographic for 5 ways to make customers happy. Inside you’ll find out how to connect with customers meaningfully, through experiences that please.

 

Complete the form
This field is for validation purposes and should be left unchanged.

Other resources

  • Guide

    MarTech RFP guide

    Find your next marketing platform with this practical guide. Take what you need, leave what you don’t.

  • Guide

    The 2026 tactical marketing guide

    Curated by Dotdigital. Written by our favorite marketers.

  • Guide

    What marketing channel does your campaign deserve?

    Follow the flowchart to see which marketing channel fits your campaign and the engagement rate you can expect using our 2026 benchmarks.

  • Marketing personalization platform

    One-to-one marketing is simple with Dotdigital. Personalize every touchpoint. From inbox to checkout.

    Marketing personalization platform
    '