Resource

The marketer’s guide to copywriting

Customer-centric copy and pro-writer tips

Dotdigital | The marketers guide to copywriting - Part 1

Calling all marketers! Is your copywriting up to scratch? Does it deliver the conversions you need? Is it compelling enough?

Help is here.

We’re on a mission to transform multidisciplinary marketers into copy eggheads. Our three-part copywriting guide will help you master the art of the written word.

Part 1 of our guide delves into customer-driven copy. Repurposing copy from those who actually buy from you is a winning tactic. Turn reviews, testimonials, and commentary into laser-focused copy that sparks your customer’s interest.

We’ll show you:

  • how to write effective copy from customer forums
  • where to find the best copy inspiration
  • copywriting secrets that only the pros know

Become a conversion copywriter today.

Download part 2 and part 3 and collect all three!

Get in touch
This field is for validation purposes and should be left unchanged.

Other resources

  • Hitting the Mark 2024

  • Guide

    The ultimate marketing playbook Americas edition

    Discover insights from industry leaders to help you refine your marketing strategy

  • Guide

    A guide to Dotdigital for sports and entertainment brands

  • Instant platform demo

    See why Dotdigital is the ultimate platform for designing unforgettable CX

    Instant platform demo
    '