Supercharge your
retail marketing

dotdigital's omnichannel marketing tools deliver proven ROI. Boost your sales revenue through smart, data-driven automation.

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dotdigital: smarter, faster ecommerce marketing

Connect with your store to convert and retain customers at scale

With a robust library of ecommerce integrations, connect your store and automate everything from order confirmations and abandoned cart emails to winback campaigns and loyalty programs. Just set the enrollment criteria, and curate inspiring content that brings value to customers.

Plus, with dotdigital you can:

  • Create stunning branded emails with no design required
  • Convert customers with hyper-personalized emails, promos, and coupons
  • Drive seamless purchase journeys, from browse to checkout and delivery
  • Cross-upsell with smart AI-driven product recommendations
  • Automate aftersales marketing programs, including referrals and reviews
  • Target customers with a tailored narrative based on RFM personas
  • Convert more with automation

    Put your valuable data to work with powerful, revenue-driving marketing automation across email, SMS, and more.

  • Generate long-term growth

    Use marketing automation as the bedrock to your future growth; inspiring engagement across all customer touchpoints.

  • Spur lifelong loyalty

    Nurture brand advocates through the power of RFM personas, smart segmentation, and personalized content.

Omnichannel marketing platform for retailers

Create customer-centric experiences all from one place

Meet customers at the right moments – on their preferred medium and device – with our powerful omnichannel marketing platform. Whether it’s an abandoned browse email, a customer feedback request by text, or a custom product recommendation ad on social – the devil is always in the data.

Our easy email tool ensures your prominence in the inbox; helping you engage and convert customers with personalized messaging, dynamic content, and branded creative. What’s more, you can choose the right channel for the right message; such as SMS, for important order notifications, like purchase receipts, dispatch notes, and delivery confirmations – ensuring this unmissable info is read promptly.

Moreover, our live chat tool means you’ll always be there for customers when they need you. Resolve queries super-quickly, opt people automatically into your marketing, and recommend products directly in chat. The acquisition, conversion, and retention possibilities are endless.

Want to explore our intelligent omnichannel features?Book a demo

Delight customers with digital-first experiences

Create frictionless shopping journeys

We help merchants work smarter, not harder, with empowering tools like automation and segmentation. Automate all your order transactions, segment customer audiences based on preferences, browse behavior, or order history, and trigger contextual messages off the back of customer actions.

Grouping customers into RFM personas can help you keep communications relevant. Base your messaging on whether customers are new to your brand, have a high potential to spend, or are champion advocates. Our platform shows you exactly which customers fit where – based on their purchase history with you.

dotdigital eRFM dashboard

You can unlock even more revenue potential by adding engagements to the equation. Our eRFM tool identifies key opportunities by overlaying purchase data with engagements like opens, clicks, and browse history means you’ll have “just-in-time” customer engagements.

Every one of your customers and prospects is unique, and each one will react differently to your marketing campaigns. So in harnessing the intent data eRFM delivers, engagement cloud gives you the power required to work with pinpoint accuracy and give your customers the experience they’ve been crying out for.

Retail Image

Maximize your sales and revenues with product recommendations that span the entire customer journey. From bestsellers to lookalikes and ‘best next’, you can populate emails and landing pages with hyper-relevant products for customers – in just a few clicks. Plus, our affinity score tool can help you unlock the AI and judge which items are more compatible over others.

What’s more, keeping track of your marketing performance and success is simple with our specialist commerce reporting tool – where you can deep dive customer insights and order trends – enabling you to optimize your campaigns further.

Did you know? 

Moving to dotdigital Engagement Cloud is a pain-free experience – keep your store open and messaging flowing with a specialist onboarding team and round-the-clock global support.

After working with dotdigital for almost a year, we really enjoy the overall ease of use and the control we have over the designs. We can now make adjustments faster, without having to call in the help of an external specialist. In addition, it is very easy to perform a / b tests, so we have already been able to implement many improvements. Finally, the overall level of our mailings has improved a lot and this is clearly reflected in our results.

State of Art

Empower your ecommerce

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