Storm the ecommerce industry with easy but powerful merchant marketing tools. Connect and engage with your shoppers at scale, generate more online orders and nurture invaluable customer loyalty.
Integrate your online store and automate engaging messages with inspiring content. Curate stunning branded emails with minimum design effort, for maximum engagement results.
Win customers using hyper-personalized email and SMS that meet their needs in a timely manner, from browse to checkout. Use your data and our RFM modelling to tailor messages for perfect relevance and context.
Extend the purchase journey with smart cross-upselling. Drive repeat purchases and increase customer value using AI product recommendations. Cast wider by inviting shoppers to review products or refer friends.
Gather your valuable store data in one place, then identify the shoppers you want to target. Dotdigital’s segmentation tools help you slice and dice your customer lists in multiple useful ways: from online behavior and email activity to RFM persona groups.
Connect with your ecommerce store and put your customer and order data to work.
Filter your contacts based on what they’ve opened, clicked, and viewed and for how long.
Tailor your message to high-value, need-nurturing, and inactive customers.
Once you’ve dissected your data, start curating your customer marketing campaigns. Craft timely and relevant messages with SMS, visual and content-rich promotions with email, and contextual product recommendations that are hard to resist.
Create stand-out emails and branded creative. Notify customers with speedy SMS and help out with live chat.
Engage and convert customers with data-driven messages, dynamic content and relevant product recs.
Curate simple and sophisticated cross-channel marketing journeys that spur customer action.
Finesse your customer marketing campaigns with enhanced targeted social ads, plus hyper-personalized content that speaks to individual shoppers in real-time. You can rely on our fool-proof testing features, perfecting your design, content, and messaging.
Optimize your campaign with social retargeting that returns customers to the path to purchase.
Don’t leave it up to fate; test between two or multiple campaign variables to maximize performance.
Impress customers with individually tailored content and creative, plus unique product suggestions.
For B2B brands whose strategies deviate from other ecommerce stores, we’ve got you all covered. Source valuable leads with contact scoring, then nurture them into new clients and retain their business through an array of B2B marketing automation programs.
Score contacts based on their interactions with your brand, then enroll them onto lifecycle programs.
Edge your leads closer to conversion with drip-feed content campaigns suited to their lifecycle stage.
Choose a B2B program template that engages prospective customers from awareness to after sale.
Report marketing performance across your ecommerce store to the entire business. Dig deep into campaign, program, and persona analyses, decipher the nuances of campaign success, then replicate those across all your other marketing efforts.
Unlock the insights behind your marketing campaigns to discover what works and what doesn’t.
Identify key opportunities by overlaying order metrics with engagement data like clicks and browse history.
Our specialist commerce reporting tool allows you to deep-dive into customer insights and order trends.
Ask us about our platform, what it does and how it works. If you’re interested, we’ll propose a plan that fits with your long-term goals.
Once you’re ready we’ll complete your account activation, which might include uploading data or setting up connectors, and train your managed users.
Now you can hit the ground running. We’ll be on hand with marketing support, advice, and services to help you push your e-store further.