We're field experts in email and take deliverability seriously. Our technology is designed to help you achieve the best results possible.

Services / Deliverability

Our deliverability experts can be your 'game changer'

Know all the dos and don'ts of deliverability for optimum performance

Deliverability results

Solution-driven, results-focused

Our technical experts help identify undercover factors that could be influencing your engagement – things like data quality, miss-read expectations, and cadence rates. They’ll provide lasting solutions that help you get to the bottom of any problems, fix them, and improve your conversion opportunities.

Deliverability consultancy you can rely on

Our team of consultants are among the most knowledgeable deliverability experts in the entire sending community. They live and breathe dotdigital 6 Cs of deliverability. Using this tried-and-true method, along with decades of experience, we’re able to help customers understand root causes in order to implement solutions that bring unparalleled success. Don’t worry, we’ll guide you through each and every step of the journey. If you’re struggling with understanding what’s affecting your inbox placement and the overall success of your emails, our expert team is always here to help.

Read our deliverability blog post

Collaboration pays off

The world of data-driven tech is based on trust, so we work tirelessly to foster effective relationships. Our approach is two-fold:

1. We collaborate with our customers to make sure they send digital messages their recipients want to receive

2. We’re an engaged member of several important and influential organization bodies. We actively contribute and participate in:

  • The Messaging Mobile Malware Anti-Abuse Working Group (MAAWG)
  • Email Service Provider Coalition (ESPC)
  • The Direct Marketing Association (DMA)
  • Women of Email

This comprehensive and partnered approach allows us to bring together both sides of the messaging community, plus helps us guide our customers to achieve outstanding results.

We don’t rely on third parties to deliver your emails

We manage and own our very own highly resilient email sending infrastructure, putting your email marketing in safer, more expert hands. And in order to keep our customers trust and continue to deliver emails, we actively monitor 3rd party blocklists and reports of abusive emails being sent. If we spot something out of place, we’ll take immediate action to safeguard the platform and your sending reputation.

Responsible sending

Being responsible members of the sending community isn’t just the right thing to do, it’s also the most beneficial thing for our customers. It’s why we have a zero tolerance policy on sending to recipients who haven’t given consent to receive emails. If a customer sends to recipients that add risk to being able to deliver emails successfully, we’ll work with the sender to ensure they will have the best success by using dotdigital’s technology to reach recipients who are wanting the emails being sent.

We insist that things are done the right way because we care about our customers and their recipients. We’re wholeheartedly committed to helping our customers stay compliant with their sending strategies. Our highly skilled team can provide the best advice to help customers avoid common pitfalls. It’s important for our customers to embrace and follow the same compliance values as we do, and to know that we are here to offer guidance when it’s needed.

Hit the ground running

We know how important it is to help new customers plan and prepare properly. New IPs, domains, and combinations require send volumes to be built up slowly to ensure a positive sending reputation. To get you off on the right foot, we’re able to create tailored ramp-up strategies for your dedicated IP or new sending domain. These carefully constructed strategies will make sure your mail streams are properly introduced to the mail receivers and will give you the best chances of achieving the inbox placement you want.

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