Dotdive into deliverability

Build and maintain the best deliverability as possible

You’ve created a gorgeous email campaign, have carefully selected your segments and send times and are ready to hit that ‘send’ button. Wait, are we missing something? Yes, deliverability! With all the efforts that go into creating the perfect email campaign, there’s nothing more devastating than having your email end up in the recipient’s spam folder.

What will I learn?

In this dotdive Tanya Plaza, our Head of Deliverability will run you through the 4 essentials to building and maintaining the best deliverability as possible.

In this session we’ll discuss:

• Email permissions
• Implementing a sunset policy
• Clear and easy opt-out options
• Meeting expectations & staying consistent