Dotlive: Designing the perfect email campaign

With nearly 300 billion emails being sent every day, making an impact in the inbox is vital. With only five seconds to grab the reader’s attention, the look and feel of your email campaign makes a huge difference.

The perfect email campaign should grab the reader’s eye, keep them engaged, and give subscribers a reason to convert. So how do you create email marketing campaigns, that look awesome and convert your audience into subscribers?

Watch our marketing experts as they discuss simple steps needed to create campaigns that drive results every time.

You can expect to learn:

• The basic email tactics and how to get them right
• What is good email design and how to create good email templates
• How data should be used throughout the email campaign creation
• The formula behind engaging content