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9 steps to mastering marketing personalization
Create personalized experiences from anonymous web visitors to return customers
We all know customers expect a personalized experience every time they interact with your brand. But where do you start as a marketer? What are the practical steps you can put in place to make it happen?
Dotdigital’s personalization expert Gaby Orlich outlines a tried and tested formula for success in this video. You’ll learn how to go from personalizing an email with someone’s first name, to delivering a truly bespoke experience for every customer, across every channel.
In this on-demand webinar, we’ll:
- Outline nine steps to personalization success
- Highlight the best tactics mapped to your objectives
- Debunk common personalization myths
Watch now to level up your personalization game.
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