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Tips for using product recommendations to tailor the perfect proposition

Practical applications that will help you recognize and deliver a more personalized offer

Dotdigital | Tips for using product recommendations to tailor the perfect proposition

According to Forrester, 72% of businesses say improving the customer experience is now their top priority.

The modern day consumer is far more in-tune with what you can offer them and just how valuable they are to you. Brands now need to engage customers in a deeper and more meaningful way and product recommendations are the perfect way to achieve this.

Listen to Gavin Laugenie as he takes you through practical applications that will help you recognize opportunities, remember the individual and deliver a more personalized offer, generating the ROI your campaigns deserve.

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