Hitting the Mark is back: how do you compare to your peers?
SMS marketing
SMS marketing is the ultimate tactic to help you cut through the noise and land with impact. Adding SMS to your marketing channels helps you deliver vital messages directly to your customers.
You can add SMS to your marketing automation campaigns, use it as a standalone channel, or even as a customer acquisition tool. Discover how you can add SMS to your marketing strategy.
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Industry trendsSMS marketing for B2B
Read moreWe don’t know where the myth ‘SMS is a channel reserved for B2C brands’ came from. It’s so untrue, we think maybe your competitors made it up to get ahead.
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Industry trends
What’s up with WhatsApp for Business?
Read moreWhatsApp for business origins The year is 2013 and, new kid on the block, WhatsApp has recorded over $20 million in revenue. Few would have put money on the fact...
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Industry trends7 surprising WhatsApp stats for your business
Read moreWith over 1 billion more users and counting flocking to the app since 2014, WhatsApp is not a channel your business can afford to miss out on. As the fastest...
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Customer engagement4 ways to achieve customer engagement on a mobile device
Read moreConsumers commanded a different experience from brands; and just like that, marketing became a mobile affair.
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Industry trendsWhat can you do with RCS?
Read moreYou’ve heard a lot about Rich Communication Services (RCS). But do you know what it means for your business? Here are some things you’ll be able to achieve with this...
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Industry trendsSMS: the Strongest Messaging System that’s not going anywhere
Read moreWhether it’s A2P or P2P, we’re sure you know that a text message, when delivered, is almost certainly (98% in fact) going to be not only opened but actually read...
