Tips and tricks
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Customer engagementHow to keep customers engaged when your product has a long lifecycle
Read moreHow email can help with long lifecycle marketing.
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Customer engagementHow to engage every audience this holiday season
Read moreThe holiday season means different things to different people. Each one of your customers will have different values and expectations tied to the season.
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Email marketing5 copywriting tips for the holidays
Read moreHoliday marketing essentials 5 copywriting tips for the holiday season The holidays always roll around quicker than we expect. One minute it’s April and we’re just getting settled into the...
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Customer engagementHow to nail Hallmark holidays
Read moreThe holiday season is fast-approaching but what does that really mean? The holidays don’t start at Black Friday and end at the New Year, after all.
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Customer engagementHow has customer loyalty changed?
Read moreWe all know that repeat customers are essential to success; all successful businesses are masters at keeping customers engaged and loyal to their brand. But how do we achieve this when customer behaviors are becoming increasingly unpredictable?
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Customer engagementWhy every email contact is a customer
Read moreDifferent industries have different tactics, but often we can learn from each other too.