Connect and converse
with omnichannel APIs
Send, receive, and reply to alerts, reminders, and notifications - at scale and with ease.
Benefits of our communication APIs
An enterprise grade, high-speed programmable platform
- The power to converse on consumer-relevant channels, like WhatsApp, SMS, RCS or Facebook Messenger
- Secure multi-cloud architecture for real-time global communications
- Use APIs to easily and securely access all your communication data
- APIs available for your tech teams in both REST and SOAP languages
- Schedule data imports and exports, and automate via API
- Supercharge your CRM, website, and back office systems with easy integration
- Automate communications across multiple channels with auto-fallbacks
- Sample code, SDKs, and tutorials make every integration a breeze
Communication API use cases
Engagement Cloud enables brands of every vertical to delight their customers
Notify customers that their parcel is ready for collection
Send time-critical alerts about outages, or reminders to submit meter readings
Notify customers when an item they were interested in is back in stock
Connect customers to sales agents to ask questions about reservations
Re-engage app users with a message to get them back to the game
Remind customers about upcoming trips or appointments, or to check-in online
Powerful API capabilities
Easy communication with your customers anywhere in the world
Sending is simple
Use the Engagement Cloud APIs to send messages on your preferred channel, at scale, and at hyper speed.
Whether you want to send one message or one million, via SMS, or the very latest messaging app, to one country, or hundreds, our messaging APIs empowers you to deliver with confidence.
Messages can be sent in real time, as they occur, as single post event, or batched for your convenience.
Take control of your data
Receive inbound messages, delivery and status information and profile changes in real time with our powerful webhooks.
Use webhooks to serve up all the data you want into an existing platform or BI tool. Our webhooks allows you to subscribe to the events that you are interested in, making sure you are in control.
Receive, store and harness all the data you need on customer communications to better inform your business, increasing engagement and conversion. Armed with message history, device type, name, contact details and any custom fields that are relevant to your operations, your business will be able to have immediately meaningful and relevant interactions. Easily update and integrate profile data, and receive real-time updates from your system by subscribing to events via our webhooks.
Work smarter with data driven insight
It's crucial to be able to understand that your integrations are performing as expected. Every API customer gets access to our full reporting suite. If you need greater insight, you can configure webhooks to feed data to your existing analytics system.
Our unique developer tools help you to build, test and analyse message content and status. The tools let you instantly gain access to see your JSON requests and responses. Unlike many other platforms, we give you access to analytics enabling you to easily monitor and analyse messaging performance so that you gain the insight to develop with more confidence in less time.
Communicate with your customers on any relevant channel
Explore which channels you can message your customers on through our software and APIs
When was the last time you let a text go unread? Us neither. Leverage the 98% open rate of SMS to reach your customers when it matters most, or take advantage of the new Google-backed network-based rich messaging channel, RCS. Dubbed “SMS 2.0”, this versatile and marketing-friendly channel will allow you to use files, images, video and buttons to quickly inform, engage, support and convert Android consumers more effectively than ever.
WhatsApp have opened the doors for businesses to officially use their channel, but you can only do so via an approved partner. Lucky for you, dotdigital have been working with WhatsApp and owners Facebook for years, to not only bring you WhatsApp’s business messaging APIs, but also the knowledge base we’ve accumulated from this relationship. Leverage the fastest-growing communication app on the planet to reach and engage a huge proportion of you consumer base in seconds.
Bringing social back
Make sure your customers can reach you on the channels they’re already on, or risk losing them to the competitor. Offer superior customer service with Facebook Messenger and Twitter DM and send triggered messages about existing orders that keep customers informed and engaged. Allowing replies opens more opportunities for repeat or add-on sales and asking for reviews, referrals or recommendations widens your brand to larger audiences.
Send important updates
Don’t forget, customers still love email, especially to receive important files or information about their order or account. Send at scale and leverage our deliverability experts to ensure your message is getting through. Email is also a great option to set as your backstop channel for customers who are yet to adopt an omnichannel approach.
Consumers love to gain resolution inside the app or channel they are using. You might already have made sure chat is available to them if they are on your site or app, but have you also thought about using these channels to send triggered messages about order updates? Buffering the post-sale journey with helpful information about an order can make all the difference to a customer experience.
Why customers choose us
There’s more than one reason why businesses don’t just use us, they love us. From our no-code software, for those looking for easy adoption, to our intuitive APIs, we make sending messages across multiple channels simple.
We make it easy
Unlike many other messaging platforms, we don’t just give you a link to a docs page and leave you to it. We’ve got experienced integration experts on hand to ensure your project’s success no matter how complex the challenge.
Future proof yourselves
We’re the messaging experts. We stay up-to-date with the latest messaging trends and relevant consumer channels so you don’t have to. Our painless integration from our versatile API also means you’ll effortlessly have access to the latest tech as soon as it’s available.
From multicloud architecture, ISO 27001 compliance and 256-bit encryption, to granular permissions for principle of least privilege, dotdigital’s APIs are made by developers, for developers who appreciate and require the most robust and resilient security practices.
Resources for technical teams
Twitter Direct Message Ebook
Diffuse customer disputes and deliver exceptional service.Download
Meeting customer expectations
Achieve superior customer experience and increase ROI.Download
Artificial intelligence in email
4 steps to your scientifically fluid, AI grand design.Download