Tosan Ebisan
-
Sustainability
Dotdigital and Provenance partner for sustainable marketing solutions
Dotdigital and Provenance partner for a greener future in marketing.
-
Industry trends
A Dotdigital Summit interview with Spektrix’s data expert, Sarah Frost
Gain valuable customer retention advice and uncover loyalty-building strategies in this engaging interview with Spektrix's data expert, Sarah Frost.
-
Industry trends
Insights from Stroke Association’s Lily and Emma at the Dotdigital Summit
It’s just one week until the Dotdigital Summit. Read on to learn creative messaging strategies from Stroke Association's marketing experts, Lily and Emma.
-
Email marketing
4 key personalization strategies to connect and convert your audience
Learn key personalization strategies to forge stronger connections with your audience, boost engagement, and drive impactful marketing results.
-
Marketing skills
Data privacy in marketing: best practices and key considerations for marketers
Unlock the secrets to ethical marketing and understand privacy our data-driven world.
-
Email marketing
10 ways to improve your email design
Boost your email impact with 10 expert tips for eye-catching email designs.
-
Artificial Intelligence
SEO copywriting tips for marketers
Learn the best SEO copywriting tips and techniques.
-
Personalization
Email segmentation: how to use segmentation to personalize emails
Email subscribers’ inboxes are packed with marketing emails competing for their attention. Every day they receive promotions, offers, and deals designed to drive them to convert and part with their hard-earned cash. And you want to do the same, so how do you make your email marketing stand out?
-
Personalization
What is email segmentation?
Email segmentation significantly improves the results of your email marketing campaigns. So, why are so many brands failing to adopt this best practice tactic?
-
News
5 Reasons to attend the Dotdigital Summit
Here’s why you can’t miss the marketing event of this season.
-
Email marketing
What are the best practices for email personalization?
Boost your email engagement with these email personalization best practices.
-
Celebrating Pride: Embracing love, diversity, and allyship
Join Dotdigital in honoring Pride.
-
Email marketing
3 quick ways to reduce unsubscribes
Learn to reduce email unsubscribes with three simple strategies.
-
Email marketing
4 benefits of targeted email marketing
Learn about the essential targeted email marketing best practices.
-
Automation
What is customer intent and how to use it in your marketing
Unlock the power of customer intent to transform your marketing.
-
Customer engagement
How to create interactive customer experiences
Brands must strive to craft memorable customer experiences that captivate and engage their audience.
-
Marketing skills
GDPR: Five years on and what have we learned?
GDPR implementation has brought about a transformative impact on the digital landscape.
-
Customer experience
4 ways to create personalized customer experiences
Personalized customer experiences are crucial in today's digital landscape.
-
Email marketing
Email marketing metrics you need to know
These are email marketing metrics that you should keep an eye on to help you track your performance and improve with every campaign.
-
Customer experience
How to personalize complex journeys for an exceptional customer experience
Read on learn strategies to personalize complicated customer journeys in the travel industry.
-
Customer data
How to use data to tell a compelling brand story
Continue reading to discover how you can utilize customer data to create engaging stories and content for your customers.