B2B marketers, you've landed in the right place

Align your sales and marketing teams for better quality leads and stronger results.

No matter your business, we've got you covered

B2B Marketing

  • Integrate with Salesforce or Microsoft Dynamics
  • Profile contacts by combining implicit & explicit data
  • Synchronize web history and email activity into CRM
  • Trigger personalized messages that convert leads fast
  • Set enrolment criteria for lead nurture
  • Retain customers for life with data-driven automation

B2B Ecommerce

  • Connect with your ecommerce platform
  • Build data-capture forms for preference-based marketing
  • Track web behavior to target customers with the right content
  • Set up triggered automations that speedily recover revenue
  • Leverage order insight and segment on RFM
  • Report on KPIs across your wider business teams

Integrations for all purposes

Salesforce sales cloud
Microsoft Dynamics CRM
Shopify Plus

Engagement Cloud: realize your business potential

Unlock quicker wins, dependable ROI, and lasting customer satisfaction

Bridge sales and marketing

Generate and nurture quality leads

Increase conversion rates

Build lifelong customer relationships

Your essential B2B tools

Master lead generation and customer retention on every channel

Automate your lifecycle marketing

Harness your data to deliver invaluable experiences to prospects and customers.

  • Create multi-channel lifecycle campaigns that boost engagement
  • Manage journeys with flexibility, control, and ease
  • Reach leads and customers with SMS, GoogleAds, and more
  • Trigger campaigns based on customer activity
  • Use automation to update customer data in real-time

Convert with email

Forge strong relationships in the inbox with show-stopping emails.

  • Responsive design that delights customers on their devices
  • Tailored product recommendations in email campaigns
  • Leverage data to keep content relevant and messages contextual
  • Save time with drag-and-drop blocs and pre-built templates
  • Maximize inbox placement with preview and testing tools

Understand customers better

Enable sales and marketing to work in tandem with intelligent lead management.

  • Score contacts to improve sales effectiveness
  • Base criteria on lead engagement actions and metrics
  • Target your most promising prospects and high-value customers
  • Enrol highly engaged customers onto nurture programs
  • Concentrate your cross-business efforts and improve ROI

Personalize and delight

Drive one-to-one messages that convert leads on their preferred channel.  

  • Tailor your email campaigns with dynamic content
  • Target audiences with our powerful segmentation tool
  • Track web behavior to trigger contextual communications
  • Nudge prospects with a personalized message using liquid script
  • Use advanced personalization to surface relevant content

Grow profitable customers

Maximize your online orders with intelligent ecommerce tools. 

  • Filter your business audience using order insight
  • Set up cart recovery emails to recoup lost revenues
  • Trigger replenishment reminders to boost orders
  • Bolster customer loyalty with aftersales programs
  • Increase AOV with product recommendations

Loved and used by over 2,000 B2B brands

B2B Resources

The fundamentals of copywriting worksheet

The fundamentals of copywriting

Know what and how to test in your email campaigns.

Lead nurturing: We can lead the way

Lead nurturing - we can lead the way

Get key tactics to build a successful lead nurture strategy.

10 winning automations for B2B ecommerce

10 winning automations for B2B ecommerce

Boost your B2B ecommerce performance with automation.


The Summit returns for a third year, and has been designed to equip marketers with the essential knowledge and strategies that can help empower both brilliant execution and transformational strategies.

We’ll be welcoming our strongest speaker line-up yet, so expect to learn more than before, as you discover the latest trends, tools, and products, and how you can utilize them to get the results your marketing deserves. Get insight from the brands and marketers who have seen success, as they tell you how they achieved it, and how you can too.

Buy your ticket

The dotties are dotdigtial's Marketing Awards exclusively for our clients and partners. The dotties 2018 celebrated digital marketing excellence with an exclusive awards evening hosted by comedian Rob Beckett at the Troxy in London.

To get a taste of the night and see the winning creative watch the highlights video.

Watch video

Ready for the tour?

Watch a quick demo

Discover the data-driven features that will empower your teams to engage customers at scale.