Creating, testing and sending beautiful emails has never been quicker or easier. Our EasyEditor puts you right in the designer’s seat.
Dominate the inbox
- ROI. Make £32 for every £1 spent.
- Personalize. Put your data to work and create unique customer journeys.
- Automate. Save time and resources by automating your emails.
- Relevancy. Use AI and other intuitive tools to create relevant content.
- Efficient. Drag-and-drop makes it easy to design show-stopping emails.
Conversion starts with beautiful design
Make emails visually engaging in a few simple steps. Structure your template using columns and spacers, ensuring copy pairs perfectly with imagery.
Drag and drop text blocks into columns and see your emails come to life. With no need to code, you can to populate emails with content in the blink of an eye.
Images and video
Our seamless interface lets you drag and drop images and videos into emails quickly and easily. With advanced image editing available in app, there’s no need to make edits in another program.
Calls to action
Include eye-catching CTAs and direct payment buttons in your email templates. They’re proven to engage readers and drive them to act fast.
We’ve got all the links you need in an email, from the basic ‘view in browser’ to double opt-in, as well as options to link to surveys and landing pages. You can even edit links after you've sent your campaigns.
Create stronger customer relationships with emails they'll love
Personalize your email campaign based on the subscriber data you hold. Start simple and greet readers with a first-name salutation to make your message more personable.
Tailor your content to make sure messages are always super-relevant. Dynamic content blocks allow different audiences to receive different content.
External dynamic content
Personalize your campaigns with content completely unique to the recipient: populate emails with products abandoned by the subscriber, and more.
EasyEditor is very intuitive and allows our team to quickly design professional newsletters, surveys, and invitations.Natalie Chow, Senior Marketing Consultant, Santander
Create stunning emails in a flash with building blocks and pre-built templates
Achieve more in less time with drag and drop building blocks, enabling you to create templates quickly, efficiently and with ease.
Kick-start your campaigns with one of our 30 pre-built templates – designed and coded for you by email experts.
Add background layers to style your emails and set up color themes that match your brand’s color palette. You can save your themes to make sure future emails are consistently on-brand.
Shout about your social channels in email. Create a social block that you can save and use for every email.
You don’t even need to worry about saving your work as you go. Our restorer feature automatically saves designs every couple of minutes, so you can return to a previous version should anything go wrong.
Preview campaigns in multiple ways and deliver the best results in the inbox
Preview by device
Device optimization in email is key. Preview your emails to make sure templates work on mobile, tablet and desktop.
Preview by variable
Double-check you’ve set up your dynamic content correctly. Preview each variable before hitting send to ensure the right people are receiving the right message.
If you also send text-only campaigns, preview it to make sure it aligns with your HTML version.
Some email clients automatically switch off images in email. Preview your emails with imagery turned off to check that your message isn’t lost when images aren’t visible.
Test your campaign to guarantee it renders correctly in the inbox. Test-send to yourself, your manager, your team or a test group. Plus, check your inbox placement and spam score to ensure your deliverability is up to scratch.
Check out our hottest content drops for email
Back to Basics: Email Marketing Cheatsheet
Follow the best practices in email marketing.Download
Email marketing planning, testing, reporting worksheet
Manage your email marketing schedule in one place.Download
Best Practice Guide: Designing email for mobile.
How to dominate on every device.Download
Engagement Cloud benefits at a glance
- Design stylish emails effortlessly with our drag-and-drop tool
- Leverage our automation tool to create multichannel lifecycle programs
- Unlock customer engagement with SMS messaging
- Synchronize data seamlessly from your CRM or ecommerce store
- Use insight to craft relevant content and create powerful segments
- Maximize sales and ROI with data-driven messages
- Trigger push messages and re-targeting ads for extended brand reach
- Harness AI to send personalized product recommendations
Watch a 3 minute video
See a 3 minute video showcasing Engagement Cloud's intelligent features
Discover the data-driven features that will empower your teams to engage customers at scale.